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Cheers - AE

Thursday 24 December 2009

Christmas is cancelled. Everything's melted at the CG north pole.

Newsflash for Nathan Grills - alcohol isn't the only thing Santa can be used to market. If you're a warble gloaming believer who owns a toy company you can push your products and your beliefs on to the little darlings with this sort of shit (warning: some viewers may experience negative reactions to this video, including sticking a fist through the computer monitor).



Nice name drop for a shithouse warble gloaming disaster movie at 1:49, by the way, not to mention a hint of some fucking fearsome hallucinogenic drugs. Well, what else would cause anyone to come up with the idea of talking polar bears claiming that the north pole is going to melt in the middle of fucking winter? Obviously I won't be adding it to the warble gloaming diary dates because (a) it's as made up as Santa and (b) it's patently fucking ridiculous. Yes, I do realise that this is not exactly a first in the history of warble gloaming propaganda.*

Well, Build-A-Bear people, if that's what you want to do with your company that's up to you. Just like it's up to your customers to buy something else. And after their little vid made it to What's Up With That? (big H/T) it sounds like more than a few regulars there are planning to do just that. Still, it's nice to see that ideals don't get in the way of business, and so in the comments at WUWT? there's this:
The video has been pulled without apology.

http://www.buildabear.com/aboutus/OurCompany/Letterfrommaxineclarkwebisodes.aspx
Blog-o-sphere 1 Buildabear 0.
The link goes to a page that says:
Our goal is to entertain and engage the imagination of children with our stuffed animals, our store environment, and online. Our intention with the Polar Bear story was to inspire children, through the voices of our animal characters, to make a difference in their own individual ways.
They're children, fucknuts. Other than nag their parents what the fuck do you expect them to do?
We did not intend to politicize the topic of global climate change or offend anyone in any way. The webisodes concluded this week with Santa successfully leaving on his journey to deliver gifts around the world. The webisodes will no longer be available on the site.
Well, principles might fall on you if you stand by them too closely.

Wankers.


* And on the subject of warble gloaming propaganda WUWT? also has a history of the infamous emails available here.

3 comments:

JuliaM said...

"We did not intend to politicize the topic of global climate change..."

Translation: "We thought there was enough of you dumb enough to swallow this and buy our product, but we stuck our dicks in a hornet's nest and we're sorry, please don't hurt us..."

Blogosphere 1, indeed.. :)

Angry Exile said...

Yep, though I suspect this was another example of a company jumping on the 'we care about our fragile planet' bandwagon greenwashing itself to attract the hordes of like minded folks with more money than sense. Unfortunately for them they seem to have over estimated the numbers and it backfired. Maybe next time they'll try something else like, oooo, I don't know... maybe making a better fucking product?

Dick Puddlecote said...

I saw this a couple of days ago. Good to see that they've dropped the vids, but what the fuck were they thinking in the first place?

My kids have been to a couple of kids parties there and they save their money to sometimes buy more clothes etc. It always strikes me as a distinctly odd experience. All through the shop are price tags of around a tenner an outfit ... for a fucking bear!

If this woman really cares about the world, perhaps alluring kids to cough up that sort of money for toy accessories when there are people starving in other continents isn't the way to go.

Hypocrisy at its most bizarre.

And as Julia notes, in trying to appear caring, she's jumped right into a godalmighty political argument. What a dolt.

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